100% Taquito began as a school project in
University of Houston.  Its mission was to
recreate the experience of eating in the streets of
Mexico City, one of the largest cities in the
World.  Throughout this magnificent city, there
are thousands of trailers, hole in the wall
restaurant, and tiny stand selling small tacos, and
other typical foods.  These are very different
from Tex-Mex.  To achieve this experience,
100% Taquito began operating from an actual
trailer, in the summer of 1996, selling tacos in a
parking lot.  Two years later it moved to an
actual storefront, yet it kept its taco stand façade,
staying true to its heritage and mission.